Launching- vivo X90 series launch was executed in a unique and innovative manner.
2 more
vivo Malaysia recently unveiled its flagship series, the X90 smartphone, in a unique and unforgettable launch event. As seen in the photo, the event took place in an airplane hangar at Skypark RAC.
Why did vivo choose to host the launch in a hangar instead of a traditional hotel ballroom? In a highly competitive smartphone industry, with multiple brands launching new phones every year, vivo wanted to provide the media with a fresh and exciting experience, setting their launch apart and making it a memorable event for all.
The highlight of this launch event includes:
Additionally, the media was given the opportunity to capture images inside a private jet located in the hangar.
Finally, an experience zone was set up with 12 lightboxes showcasing the photography capabilities of the Vivo X90 through breathtaking works of art. This exhibit gives a clear picture of just how powerful the device's cameras are.
12 Feb 2023
